A tale of two lids: applying eye makeup for two different looks

It's all in the eyes. And the possibilities are endless. Demure daytime looks. Deep drama night moves. Subtle lines and definition, smokey vibes, custom brow looks, classic tones or a shot of color. Eyeshadow and eyeshadow primers, eyeliner, brows, and mascara collections designed to transform your look in the blink of an eye.

1. Instead of looking straight ahead in a mirror, tilt your head up and look down as you apply your eyeliner.

By doing this, you'll get a better look at whether or not your wings are symmetrical.

2. Add some height to the arch of your eyebrows by blending highlighter directly under your brow.

To maximize the effect, be careful not to overblend.

For a highlighter that's specifically for brows, try this light-pink pencil ($20).

3. Similarly, give your eyes a lift by applying illuminator just above the brow.

The highlighter will help to draw attention to the highest point of the brow, thus making it look like you got an "eye lift."

Any illuminating stick will work, but if you don't have one, the L'Oreal Lumi highlighter is a great, cheap option ($6).

4. For easy eyeliner application, dot your lashes and connect them with a brush to create an even stroke.

If you don't have a great brush, try a gel eyeliner with an angled brush for greater accuracy.

For an inexpensive liner and smudger, try this double-sided pencil for $5.